Hello Katy is Yorkshire based Graphic Designer who specialises in branding, illustration, packaging, digital, & interior apparel. Hello Katy studied over at Lincoln university and Leeds Metropolitan Uni, since graduating she has worked for several northern graphic design agencies as well as her own freelance projects.
“It’s important to have side projects as a creative I think where you are not bound by a brief… It extends your skills as a designer… I doodle constantly and keep a sketch pad with me for ideas and to brainstorm all the time.” – Hello Katy
“I’ve wanted to work in design since high school, there I had a keen interest in textile and pattern design. At school I had an interest in both fashion and interior design (as well as 3d design and visualisation), I chose to study a BTEC in 3D /Interior design after high school and went onto to complete my A-levels in Graphic design. I loved working on ideas from the ground upwards and creating brand identities. While I was still at college I raised sponsorship and exhibited at the Tatton Park Design Awards, I created a ‘Rest and Relaxation’ Meditation room. This featured a hand painted set of the nights sky and contained a sprouting trees through the floor. The project allowed me to be as imaginative as I wanted, I would love to recreate that in my current home given the chance!
After college I went to Lincoln University where I completed my degree in 3d/interior design with a concentration on 3D and visualisation side of design. During my final year my main focus was a re-designed piece of a VW garage, using lighting technology. The spatial layout design very detailed, I loved it and after finishing my degree with a 2:1 and working as a 3D designer for a period I entered the final sector of my education at Leeds Metropolitan University to complete a degree in Graphic Design, also finishing with a 2:1.”
“Since graduating the 2nd time around i’ve been working at various graphic agencies in the North of England, with a number of small to large clients such as corporate branding in the NHS. My passion is brand creation – seeing where your product is placed on the market and identifying what needs to be done to readdress and make a shift. Aside from my more corporate clients I adore illustration and interior apparel, Pidgey is my little side project in interior apparel. It’s important to have side projects as a creative I think where you are not bound by a brief. I adore packaging design also and have recently been able to work on some lovely projects – some at pitch stage, some live, some conceptual. It extends your skills as a designer. I’m not a 9-5 designer, I doodle constantly and keep a sketch pad by me for ideas and brainstorming all the time.
Current personal projects include two children’s books. One a short board book “The Squirrel that Blew Away” , the other is a little more abstract but a children’s fable. Its good to live in a dreamworld sometimes. I love what I do for a living, always imagining- whether it be a rhyme for a children illustration or formulating a brand identity for a consumable product. Theres literally nothing else i could imagine doing, other than maybe an F1 driver maybe.”
Follow Hello Katy on her Website | Blog | Behance | @hellokatydesign
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